Enrollment Management

Strategic Enrollment Management Planning Process (Spring 2023)

In light of the comprehensive participatory governance process the College completed in 2021-2022 via the Educational Master Planning (EMP) process, as well as the end date of the existing college Strategic Enrollment Management (SEM) Plan approaching in spring 2023, a subcommittee of the College Cabinet endeavored to align the new College EMP and to operationalize and update the existing SEM plan to provide clear strategies and tactics for enrollment management for the next two years (2023-25).

The membership of this Cabinet subcommittee included the following:

Interim Vice President of Instruction (co-chair)	Chialin Hsieh
Vice President of Student Services (co-chair)	Manuel Pérez
All Instructional Deans	James Carranza, Hyla Lacefield, David Reed, Kathleen Sullivan-Torrez, Ameer Thompson
All Student Services Deans	Wissem Bennani, Max Hartman
PRIE Office	Karen Engel

Throughout the spring 2023 semester, the Interim VPI and VPSS and members of the subcommittee are reporting on this project and soliciting feedback and input from the Instructional Planning Council and Student Services Planning Council as follows:

sem_planning_process_graphic_2023

DRAFT Strategic Enrollment Management Operational Plan for 2023-25 FOR REVIEW

The campus community is invited to review and provide feedback on the proposed update of the College Strategic Enrollment Management Operational Plan for 2023-25. Please find a link to the draft here:

Draft v2 Strategic Enrollment Management Plan for 2023-25 presented to PBC April 19 & updated with Responsible Parties

To provide Feedback on this draft Plan via the Feedback Form, please due so via the link below and submit it no later than April 30, 2023. Thank you!

SEM Draft Plan FEEDBACK FORM - due April April 30, 2023

Cañada College Strategic Enrollment Management Plan 2020-23

Cañada College's Strategic Enrollment Management Plan (2020-23) was adopted by its Planning and Budgeting Council adopted and recommended to President Moore on April 29, 2020.

Cañada College Strategic Enrollment Management (with COVID-19 addendum) adopted by PBC on April 29, 2020

Cañada College Enrollment Data and Presentations (various)

Strategic Enrollment Management Planning Process (2018-20)

Cañada College's current Strategic Enrollment Management Plan was developed by a Strategic Enrollment Management Committee (members listed below) which was appointed by the Planning and Budgeting Council (PBC) and which met regularly from fall 2018 to early spring 2020. The meeting agendas, materials, data, and minutes of the Committee's work can be found below.

Meeting Date	Topic/Agendas	Minutes
February 26, 2020	SEM Draft Plan Review and Recommendations to PBC Finalized Agenda Meeting Slides (edited during the discussion)
February 12, 2020	SEM Retreat De-Brief, Guiding Principles and Draft Strategy Refinement Agenda Meetings Slides with Notes	Minutes
January 31, 2020 SEM RETREAT	SEM Planning Retreat Agenda Meeting Slides with Notes	Minutes
December 4, 2019	Topic: Online Instruction and SEM Agenda Presentation Slides	Minutes
November 20, 2019	Topic: KAD and Aligning Outreach Agenda Presentation Slides KAD Presentation Slides Outreach	Minutes
October 30, 2019	Topic: Setting SEM Goals and Optimizing the Course Schedule for Student Success (part 1) Agenda Presentation Slides	Minutes
October 23, 2019	Topic: Early College and First Year Experience Agenda Presentation Slides	Minutes
September 25, 2019	Topic: ESL and ACCEL (Adult Education Students) as well as services offered at Menlo Park Agenda ESL Presentation Menlo Park Presentation	Minutes
August 28, 2019	Topic: Understanding Trends in FTES Agenda Presentation Slides Schedule of Meetings Fall 2019	Minutes
August 7, 2019	Topic: Setting a course for SEM planning in fall 2019 Agenda Presentation Slides	Minutes
May 8, 2019	Topic: Synthesizing the results of our Spring 2019 planning process and planning next steps Agenda and Presentation Slides	Presentation to PBC
May 1, 2019	ADDED 2-hour MEETING on Topics: STEM Center and Kinesiology, Athletics and Dance (KAD) Agenda Presentation Slides for KAD Presentation Slides for The STEM Center	Minutes
April 24, 2019	Topic: International Students Agenda Presentation Slides	Minutes
April 10, 2019	Topic: Strong Workforce Plan Agenda Presentation Slides	Minutes
March 27, 2019	Topic: Guided Pathways – key strategies emerging from inquiry phase Agenda Presentation Slides
March 13, 2019	Topic: Distance Education Agenda Presentation Slides	Minutes
February 27, 2019	Topic: Markets, Demand, and the Competition: Understanding Cañada in our regional context in terms of demand for our programs and services Agenda Presentation Slides	Minutes
February 6, 2019	Topic: Early College/Dual Enrollment Agenda Presentation Slides	Minutes
January 23, 2019	Topic: College for Working Adults Agenda Spring 2019 Meeting Topics College for Working Adults Slides	Minutes
December 12, 2018	Agenda Slides	Minutes
November 28, 2018	Agenda	Minutes (revised draft plan)
November 7, 2018	Agenda and slides	Minutes

Goals of the 2018-20 Enrollment Management Committee

Establish Comprehensive Enrollment Goals – number, types of students, various modes of instructional delivery are needed to accomplish mission. Enrollment forecasting to determine campus wide needs for programs and course selection. Formal process to strengthen high school connections and collaborations in order to enhance dual enrollment, concurrent enrollment with an enhanced opportunity to predict, articulate and process these students’ needs. Better serve international student needs with continued outreach to enhance their student/college experience.

Promote Institutional Success – access, transition, persistence, employment reporting, graduation and completion metrics through effective data driven strategic and financial planning. Develop new program curriculum for regional/local and student needs. Promotion of students’ voices and our alumni who have successfully transitioned. Greater development of an alumni network. Utilization of best practices and transfer-ability of successful programs to other areas or new programs. Greater and more variable student life activities in order to strengthen college connectedness.

Strengthen Internal and External Communications – strategic marketing, business and community outreach, community partner outreach, high school/adult school/early college outreach, promotion of programs and services offered in order to drive or increase enrollment, demonstrating student success, establish a career pathway to assist students in understanding career opportunities. Greater incorporation of advisory board views as a part of the campus decision making processes.

Increase Campus Collaboration – among programs to accomplish mission, helping faculty, staff and administration incorporating student voices into institutional plans. Partnerships with instructional and student services collaborations that are efficient. Business process analysis that supports efficiency and equity for our students. Leveraging technology to increase participation and usability in order to incorporate greater and varied voices.